Tis the season to pitch! December is the most competitive time of year to secure editorial coverage on your brands products. It’s that time of year when you have to convince different media outlets that your brands products are the best to recommend for this holiday seasons gift guide. Holiday gift guides are a great … Continue reading
Tag Archives: Brand
Create a Press Kit That Stands Out!
A successful PR campaign starts with a press kit that makes an impact. A press kit (or media kit) has to be memorable and impressive because it is usually the media’s first insider look into the brand. That’s why it is crucial that you clearly communicate the brands identity throughout the kit while providing all … Continue reading
The Latest Social Media Platform To Use In Order To Promote Your Brand
Instagram is the new hot way to share images with people. About 58 photos are uploaded every second, making it the most popular way to share and alter images. Instagram has been around for the past two years and its followers have risen to over 100 million subscribers. Many people use it for personal use, … Continue reading